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	<title>Comments on: Don&#8217;t treat your customers like thieves</title>
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	<link>http://www.cimgf.com/2009/01/28/dont-treat-your-customers-like-thieves/</link>
	<description>Taglines are for Windows programmers</description>
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		<title>By: Marcus Zarra</title>
		<link>http://www.cimgf.com/2009/01/28/dont-treat-your-customers-like-thieves/comment-page-1/#comment-1154</link>
		<dc:creator>Marcus Zarra</dc:creator>
		<pubDate>Tue, 10 Feb 2009 21:37:20 +0000</pubDate>
		<guid isPermaLink="false">http://www.cimgf.com/?p=423#comment-1154</guid>
		<description>&lt;p&gt;daniellord,&lt;/p&gt;

&lt;p&gt;The term software pirate far outdates anything the RIAA and MPAA have been doing recently.  In fact copyright infringement has been referred to as piracy since the 1700s.&lt;/p&gt;

&lt;p&gt;http://en.wikipedia.org/wiki/Pirated_software#Objections_to_the_term_.22piracy.22&lt;/p&gt;

&lt;p&gt;The term is accurate and has nothing to do with either the RIAA nor the MPAA; nor does this article.  Perhaps you would like to read the article you responded to?&lt;/p&gt;
</description>
		<content:encoded><![CDATA[<p>daniellord,</p>

<p>The term software pirate far outdates anything the RIAA and MPAA have been doing recently.  In fact copyright infringement has been referred to as piracy since the 1700s.</p>

<p><a href="http://en.wikipedia.org/wiki/Pirated_software#Objections_to_the_term_.22piracy.22" rel="nofollow">http://en.wikipedia.org/wiki/Pirated_software#Objections_to_the_term_.22piracy.22</a></p>

<p>The term is accurate and has nothing to do with either the RIAA nor the MPAA; nor does this article.  Perhaps you would like to read the article you responded to?</p>]]></content:encoded>
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		<title>By: daniellord</title>
		<link>http://www.cimgf.com/2009/01/28/dont-treat-your-customers-like-thieves/comment-page-1/#comment-1153</link>
		<dc:creator>daniellord</dc:creator>
		<pubDate>Tue, 10 Feb 2009 21:29:04 +0000</pubDate>
		<guid isPermaLink="false">http://www.cimgf.com/?p=423#comment-1153</guid>
		<description>&lt;p&gt;I appreciate and agree with much you have to say except for one issue: stop calling software cheats PIRATES. Pirates rape, pillage, and murder laying waste to people&#039;s property and lives--ruining them completely. A software thief might take a license for free but he does rape you and your dog, steal all your money, burn your home, and then murder you? No. He is not a pirate but a simple cheating thief. The RIAA and MPAA very carefully chose their name for copyright infringers in order to evoke the most emotion possible while elevating teh crime to a level of mayhem and murder--never mind the real perspective. It is, to put it simply, a white collar crime. The kind currnet bankers in the US have committed and gotten bailout funds for. I appreciate your desire to be compensated for your work--and you should be. It is a low kind who doesn&#039;t pay you. He is a theif. But a pirate he is not. Please don&#039;t contribute to their tainted campaign.&lt;/p&gt;
</description>
		<content:encoded><![CDATA[<p>I appreciate and agree with much you have to say except for one issue: stop calling software cheats PIRATES. Pirates rape, pillage, and murder laying waste to people&#8217;s property and lives&#8211;ruining them completely. A software thief might take a license for free but he does rape you and your dog, steal all your money, burn your home, and then murder you? No. He is not a pirate but a simple cheating thief. The RIAA and MPAA very carefully chose their name for copyright infringers in order to evoke the most emotion possible while elevating teh crime to a level of mayhem and murder&#8211;never mind the real perspective. It is, to put it simply, a white collar crime. The kind currnet bankers in the US have committed and gotten bailout funds for. I appreciate your desire to be compensated for your work&#8211;and you should be. It is a low kind who doesn&#8217;t pay you. He is a theif. But a pirate he is not. Please don&#8217;t contribute to their tainted campaign.</p>]]></content:encoded>
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		<title>By: dteare</title>
		<link>http://www.cimgf.com/2009/01/28/dont-treat-your-customers-like-thieves/comment-page-1/#comment-1152</link>
		<dc:creator>dteare</dc:creator>
		<pubDate>Sun, 08 Feb 2009 17:48:20 +0000</pubDate>
		<guid isPermaLink="false">http://www.cimgf.com/?p=423#comment-1152</guid>
		<description>&lt;p&gt;Great post Marcus.&lt;/p&gt;

&lt;p&gt;I remember our original license system: a nice simple MD5 of the user&#039;s email and a keyword. It was dead simple and easy to crack, but very reliable and hard to screw up. Sadly we had the bright idea to change it and ended up wasting a lot of time on it. I&#039;m pretty happy with our new system now, but would happily give it up if I could have that wasted time back.&lt;/p&gt;
</description>
		<content:encoded><![CDATA[<p>Great post Marcus.</p>

<p>I remember our original license system: a nice simple MD5 of the user&#8217;s email and a keyword. It was dead simple and easy to crack, but very reliable and hard to screw up. Sadly we had the bright idea to change it and ended up wasting a lot of time on it. I&#8217;m pretty happy with our new system now, but would happily give it up if I could have that wasted time back.</p>]]></content:encoded>
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		<title>By: mozketo</title>
		<link>http://www.cimgf.com/2009/01/28/dont-treat-your-customers-like-thieves/comment-page-1/#comment-1149</link>
		<dc:creator>mozketo</dc:creator>
		<pubDate>Tue, 03 Feb 2009 06:53:06 +0000</pubDate>
		<guid isPermaLink="false">http://www.cimgf.com/?p=423#comment-1149</guid>
		<description>&lt;p&gt;There&#039;s such a fine line when it comes to acceptable (or better said, flexible) Digital Rights Management in software licenses. The developer/publisher has to decide if they&#039;re trying to get an end-user to follow license agreements, or are they trying to stop piracy?&lt;/p&gt;

&lt;p&gt;The general move at the moment is to go away from DRM which forcibly restricts (or forcibly enforces) licenses to a DRM model where the restriction is put back as the end-users hands. To try and explain myself better...&lt;/p&gt;

&lt;p&gt;Example: iTunes Plus. No longer forced DRM. You can do with your media what you will. If you go over the 5 machine limit (that we once had), why would Apple/Record labels care? You&#039;ve already spent the money on the media (they&#039;ll get you again when FLAC is mainstream). Sure you can share with other BUT do you want your email address (watermark) out in the open Internet? The DRM is now in the hands of the consumer. This gives the user what they want, when they want it, and it&#039;s (perhaps) enough to stop casual piracy.&lt;/p&gt;

&lt;p&gt;Blog post scenario: Perhaps your not following the developers license agreement, perhaps you are. It&#039;s a moot point. You&#039;ve spent your cash, why does the developer care if you bought 1 license or a family pack? Is the fight for a few buck worth it? If we&#039;re talking enterprise multi-thousand dollar type solutions, it might be a good idea. Home users? pah.&lt;/p&gt;

&lt;p&gt;So how does a dev-house take an iTunes Plus approach?&lt;/p&gt;

&lt;p&gt;Perhaps by using more than a serial code where the serial is bound to the users name or email address. What person wants to see their email address (paypal address?), name or credit card floating out in the Internets? It&#039;s an honour system (like iTunes plus) and the DRM is in the hands of the user.&lt;/p&gt;
</description>
		<content:encoded><![CDATA[<p>There&#8217;s such a fine line when it comes to acceptable (or better said, flexible) Digital Rights Management in software licenses. The developer/publisher has to decide if they&#8217;re trying to get an end-user to follow license agreements, or are they trying to stop piracy?</p>

<p>The general move at the moment is to go away from DRM which forcibly restricts (or forcibly enforces) licenses to a DRM model where the restriction is put back as the end-users hands. To try and explain myself better&#8230;</p>

<p>Example: iTunes Plus. No longer forced DRM. You can do with your media what you will. If you go over the 5 machine limit (that we once had), why would Apple/Record labels care? You&#8217;ve already spent the money on the media (they&#8217;ll get you again when FLAC is mainstream). Sure you can share with other BUT do you want your email address (watermark) out in the open Internet? The DRM is now in the hands of the consumer. This gives the user what they want, when they want it, and it&#8217;s (perhaps) enough to stop casual piracy.</p>

<p>Blog post scenario: Perhaps your not following the developers license agreement, perhaps you are. It&#8217;s a moot point. You&#8217;ve spent your cash, why does the developer care if you bought 1 license or a family pack? Is the fight for a few buck worth it? If we&#8217;re talking enterprise multi-thousand dollar type solutions, it might be a good idea. Home users? pah.</p>

<p>So how does a dev-house take an iTunes Plus approach?</p>

<p>Perhaps by using more than a serial code where the serial is bound to the users name or email address. What person wants to see their email address (paypal address?), name or credit card floating out in the Internets? It&#8217;s an honour system (like iTunes plus) and the DRM is in the hands of the user.</p>]]></content:encoded>
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		<title>By: warren416</title>
		<link>http://www.cimgf.com/2009/01/28/dont-treat-your-customers-like-thieves/comment-page-1/#comment-1147</link>
		<dc:creator>warren416</dc:creator>
		<pubDate>Mon, 02 Feb 2009 20:14:15 +0000</pubDate>
		<guid isPermaLink="false">http://www.cimgf.com/?p=423#comment-1147</guid>
		<description>&lt;p&gt;I never once bought shareware when I was a Windows user. Since switching to Mac, I have at least five hundred dollars on low-cost Mac commercial and shareware applications.  Typical purchases are between $5 and $50, and the most expensive thing I bought was DiskWarrior which was a bit over $100 if I remember correctly, taxes and all.  In that case, I get a physical DVD shipped to me as well.&lt;/p&gt;

&lt;p&gt;The average Mac user appreciates well designed small-scale commercial and shareware applications, and I would wager that a higher percentage of Mac users will pay, than Windows users. The sense of entitlement, if it exists anywhere, is strongest on Windows.  Windows itself is the most pirated operating system in the world.  So if you didn&#039;t buy Windows, Office, AutoCad, and every other thing, are you going to buy some little utility? No.  Pirates tend to be all pirate all the time.&lt;/p&gt;

&lt;p&gt;I have generally tried to maintain one paid license for everything I actually use.   I don&#039;t buy every version upgrade (for example for iLife and iWork), but I do try to stay legit for everything that I actually use.&lt;/p&gt;

&lt;p&gt;I should really zap that one not-very-legal copy of PhotoSomethingOrOtherMumbleMumble that I have on my Mac.... It&#039;s giving me bad karma, I can feel it.&lt;/p&gt;

&lt;p&gt;Warren&lt;/p&gt;
</description>
		<content:encoded><![CDATA[<p>I never once bought shareware when I was a Windows user. Since switching to Mac, I have at least five hundred dollars on low-cost Mac commercial and shareware applications.  Typical purchases are between $5 and $50, and the most expensive thing I bought was DiskWarrior which was a bit over $100 if I remember correctly, taxes and all.  In that case, I get a physical DVD shipped to me as well.</p>

<p>The average Mac user appreciates well designed small-scale commercial and shareware applications, and I would wager that a higher percentage of Mac users will pay, than Windows users. The sense of entitlement, if it exists anywhere, is strongest on Windows.  Windows itself is the most pirated operating system in the world.  So if you didn&#8217;t buy Windows, Office, AutoCad, and every other thing, are you going to buy some little utility? No.  Pirates tend to be all pirate all the time.</p>

<p>I have generally tried to maintain one paid license for everything I actually use.   I don&#8217;t buy every version upgrade (for example for iLife and iWork), but I do try to stay legit for everything that I actually use.</p>

<p>I should really zap that one not-very-legal copy of PhotoSomethingOrOtherMumbleMumble that I have on my Mac&#8230;. It&#8217;s giving me bad karma, I can feel it.</p>

<p>Warren</p>]]></content:encoded>
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		<title>By: rebo</title>
		<link>http://www.cimgf.com/2009/01/28/dont-treat-your-customers-like-thieves/comment-page-1/#comment-1146</link>
		<dc:creator>rebo</dc:creator>
		<pubDate>Thu, 29 Jan 2009 16:30:54 +0000</pubDate>
		<guid isPermaLink="false">http://www.cimgf.com/?p=423#comment-1146</guid>
		<description>&lt;p&gt;temporaryusername, actually mac users are much more likely to pay for their music ( and probably software) than their PC using counterparts.&lt;/p&gt;
</description>
		<content:encoded><![CDATA[<p>temporaryusername, actually mac users are much more likely to pay for their music ( and probably software) than their PC using counterparts.</p>]]></content:encoded>
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		<title>By: kevinhoctor.blogspot.com/</title>
		<link>http://www.cimgf.com/2009/01/28/dont-treat-your-customers-like-thieves/comment-page-1/#comment-1145</link>
		<dc:creator>kevinhoctor.blogspot.com/</dc:creator>
		<pubDate>Thu, 29 Jan 2009 13:02:01 +0000</pubDate>
		<guid isPermaLink="false">http://www.cimgf.com/?p=423#comment-1145</guid>
		<description>&lt;p&gt;Excellent post Marcus.I talked about my belief in the 90/10 rule last year in a post (http://kevinhoctor.blogspot.com/2008/02/taking-care-of-90-percent.html) and I still am amazed at how many software developers/companies fight that concept by trying to control theft with code.&lt;/p&gt;

&lt;p&gt;The version Microsoft Office I have does it too and it drives me nuts. I have several licenses but happen to put the same code into two different computers. And it treats me like a thief. Nasty.&lt;/p&gt;
</description>
		<content:encoded><![CDATA[<p>Excellent post Marcus.I talked about my belief in the 90/10 rule last year in a post (<a href="http://kevinhoctor.blogspot.com/2008/02/taking-care-of-90-percent.html" rel="nofollow">http://kevinhoctor.blogspot.com/2008/02/taking-care-of-90-percent.html</a>) and I still am amazed at how many software developers/companies fight that concept by trying to control theft with code.</p>

<p>The version Microsoft Office I have does it too and it drives me nuts. I have several licenses but happen to put the same code into two different computers. And it treats me like a thief. Nasty.</p>]]></content:encoded>
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		<title>By: rebo</title>
		<link>http://www.cimgf.com/2009/01/28/dont-treat-your-customers-like-thieves/comment-page-1/#comment-1144</link>
		<dc:creator>rebo</dc:creator>
		<pubDate>Thu, 29 Jan 2009 12:41:26 +0000</pubDate>
		<guid isPermaLink="false">http://www.cimgf.com/?p=423#comment-1144</guid>
		<description>&lt;p&gt;Great article, completely agree many software vendors are so hung up on combating the percentage of pirates who will never pay they just hurt they real customers.&lt;/p&gt;

&lt;p&gt;I know you don&#039;t want to give the crappy firm that caused this problem any publicity but their competitors product is so much better and the support from Justin is great.&lt;/p&gt;
</description>
		<content:encoded><![CDATA[<p>Great article, completely agree many software vendors are so hung up on combating the percentage of pirates who will never pay they just hurt they real customers.</p>

<p>I know you don&#8217;t want to give the crappy firm that caused this problem any publicity but their competitors product is so much better and the support from Justin is great.</p>]]></content:encoded>
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		<title>By: temporaryusername</title>
		<link>http://www.cimgf.com/2009/01/28/dont-treat-your-customers-like-thieves/comment-page-1/#comment-1143</link>
		<dc:creator>temporaryusername</dc:creator>
		<pubDate>Thu, 29 Jan 2009 12:03:50 +0000</pubDate>
		<guid isPermaLink="false">http://www.cimgf.com/?p=423#comment-1143</guid>
		<description>&lt;p&gt;typical of mac users to not want to pay for software. I&#039;ve never met a mac user that didn&#039;t view themselves as an entitled elitist too smart to pay for what they use. I seriously doubt that you are actually an employed programmer.&lt;/p&gt;
</description>
		<content:encoded><![CDATA[<p>typical of mac users to not want to pay for software. I&#8217;ve never met a mac user that didn&#8217;t view themselves as an entitled elitist too smart to pay for what they use. I seriously doubt that you are actually an employed programmer.</p>]]></content:encoded>
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		<title>By: me.yahoo.com/a/CLLMTF4Ih&#8230;</title>
		<link>http://www.cimgf.com/2009/01/28/dont-treat-your-customers-like-thieves/comment-page-1/#comment-1142</link>
		<dc:creator>me.yahoo.com/a/CLLMTF4Ih&#8230;</dc:creator>
		<pubDate>Wed, 28 Jan 2009 22:19:13 +0000</pubDate>
		<guid isPermaLink="false">http://www.cimgf.com/?p=423#comment-1142</guid>
		<description>&lt;p&gt;Nice post. I released a shareware application many years ago and all it had was a checkbox in the preferences dialog that said &quot;I Paid&quot;. When people registered their copy, they got a little note telling them to just go check the box (and when they did, they were treated to a fun little audio clip of appreciation.) It worked out very well, and I got a lot of positive feedback about how nice this was compared to other shareware schemes. I also had a different price for senior citizens (half price), and was amazed how customers responded to that as well.&lt;/p&gt;
</description>
		<content:encoded><![CDATA[<p>Nice post. I released a shareware application many years ago and all it had was a checkbox in the preferences dialog that said &#8220;I Paid&#8221;. When people registered their copy, they got a little note telling them to just go check the box (and when they did, they were treated to a fun little audio clip of appreciation.) It worked out very well, and I got a lot of positive feedback about how nice this was compared to other shareware schemes. I also had a different price for senior citizens (half price), and was amazed how customers responded to that as well.</p>]]></content:encoded>
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		<title>By: Marcus Zarra</title>
		<link>http://www.cimgf.com/2009/01/28/dont-treat-your-customers-like-thieves/comment-page-1/#comment-1141</link>
		<dc:creator>Marcus Zarra</dc:creator>
		<pubDate>Wed, 28 Jan 2009 21:11:13 +0000</pubDate>
		<guid isPermaLink="false">http://www.cimgf.com/?p=423#comment-1141</guid>
		<description>&lt;p&gt;I am not going to mention the software company as I do not want to give them any more attention.  I would rather not link to them directly from CIMGF.  I would really hate to send them traffic after the way they treated a paying customer.&lt;/p&gt;

&lt;p&gt;However, I am sure if you are creative enough searching around, say twitter, you could probably figure it out.  If you do figure it out, please don&#039;t post it here, I will just delete it.&lt;/p&gt;
</description>
		<content:encoded><![CDATA[<p>I am not going to mention the software company as I do not want to give them any more attention.  I would rather not link to them directly from CIMGF.  I would really hate to send them traffic after the way they treated a paying customer.</p>

<p>However, I am sure if you are creative enough searching around, say twitter, you could probably figure it out.  If you do figure it out, please don&#8217;t post it here, I will just delete it.</p>]]></content:encoded>
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		<title>By: Joseph Engo</title>
		<link>http://www.cimgf.com/2009/01/28/dont-treat-your-customers-like-thieves/comment-page-1/#comment-1140</link>
		<dc:creator>Joseph Engo</dc:creator>
		<pubDate>Wed, 28 Jan 2009 20:37:22 +0000</pubDate>
		<guid isPermaLink="false">http://www.cimgf.com/?p=423#comment-1140</guid>
		<description>&lt;p&gt;Totally agreed, too many companies are failing miserably in the customer service department.  I am not a thief and I don&#039;t appreciate being accused of one.&lt;/p&gt;

&lt;p&gt;I was talking to a sales guy for a RH who got very upset that we were using CentOS as a replacement for the expensive RH licenses.  When we started out, the cost of a few licenses was ok ... but as we expanded it wasn&#039;t worth it anymore.  This personally hit me hard because I am an open source developer.  I explained to him how open source works and that more then 75% of the code used in RH was not the property of RH anyway.  He went off on a tangent trying to convince me what I was doing was wrong and illegal.  Even after forwarding him to the GPL, he still didn&#039;t get it.&lt;/p&gt;

&lt;p&gt;I had another experience with MySQL.  I was looking to purchase the MySQL enterprise monitor.  Sun wants you to purchase a support contract for &lt;em&gt;EVERY&lt;/em&gt; single MySQL instance you have. Even dev and staging environments!&lt;/p&gt;

&lt;p&gt;Keep in mind, this is monitoring software.  I wanted to purchase the software, NOT the support contract.  The example that was used by the sales person was, that what I wanted to do was equivalent to &quot;purchasing 1 copy of Office and installing it on every machine&quot;.  This isn&#039;t even remotely close to what I wanted to do.  However, with this attitude and approach they got exactly $0.00&lt;/p&gt;

&lt;p&gt;Now, I wouldn&#039;t even &lt;em&gt;think&lt;/em&gt; about using their (monitoring) software, I am searching for alternatives just out of spite.&lt;/p&gt;

&lt;p&gt;I also have a big problem with companies that charge out the ass for &quot;creative&quot; software knowing that mostly large companies will be forced to pay the heavy prices.  What solutions do home users have ?  They can&#039;t afford $2,000 for your product.&lt;/p&gt;

&lt;p&gt;Any chance you will mention who this company or software is ?  I&#039;d like to know who to avoid if its a product I am using or plan to use.&lt;/p&gt;
</description>
		<content:encoded><![CDATA[<p>Totally agreed, too many companies are failing miserably in the customer service department.  I am not a thief and I don&#8217;t appreciate being accused of one.</p>

<p>I was talking to a sales guy for a RH who got very upset that we were using CentOS as a replacement for the expensive RH licenses.  When we started out, the cost of a few licenses was ok &#8230; but as we expanded it wasn&#8217;t worth it anymore.  This personally hit me hard because I am an open source developer.  I explained to him how open source works and that more then 75% of the code used in RH was not the property of RH anyway.  He went off on a tangent trying to convince me what I was doing was wrong and illegal.  Even after forwarding him to the GPL, he still didn&#8217;t get it.</p>

<p>I had another experience with MySQL.  I was looking to purchase the MySQL enterprise monitor.  Sun wants you to purchase a support contract for <em>EVERY</em> single MySQL instance you have. Even dev and staging environments!</p>

<p>Keep in mind, this is monitoring software.  I wanted to purchase the software, NOT the support contract.  The example that was used by the sales person was, that what I wanted to do was equivalent to &#8220;purchasing 1 copy of Office and installing it on every machine&#8221;.  This isn&#8217;t even remotely close to what I wanted to do.  However, with this attitude and approach they got exactly $0.00</p>

<p>Now, I wouldn&#8217;t even <em>think</em> about using their (monitoring) software, I am searching for alternatives just out of spite.</p>

<p>I also have a big problem with companies that charge out the ass for &#8220;creative&#8221; software knowing that mostly large companies will be forced to pay the heavy prices.  What solutions do home users have ?  They can&#8217;t afford $2,000 for your product.</p>

<p>Any chance you will mention who this company or software is ?  I&#8217;d like to know who to avoid if its a product I am using or plan to use.</p>]]></content:encoded>
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		<title>By: me.yahoo.com/a/Hi.qb.MN3&#8230;</title>
		<link>http://www.cimgf.com/2009/01/28/dont-treat-your-customers-like-thieves/comment-page-1/#comment-1139</link>
		<dc:creator>me.yahoo.com/a/Hi.qb.MN3&#8230;</dc:creator>
		<pubDate>Wed, 28 Jan 2009 19:24:41 +0000</pubDate>
		<guid isPermaLink="false">http://www.cimgf.com/?p=423#comment-1139</guid>
		<description>&lt;p&gt;Bravo! That was a great post. I have spent the last 26 years in the desktop software business and I have always held to the 90-10 theory on software piracy. 90% of the people are honest and will pay you for your work. 10% aren&#039;t and won&#039;t and no matter what you try to do to thwart them, they&#039;ll still never pay you. Put the time you would spend into thwarting them into making the software better for the 90% and you won&#039;t regret it. Good for you!&lt;/p&gt;
</description>
		<content:encoded><![CDATA[<p>Bravo! That was a great post. I have spent the last 26 years in the desktop software business and I have always held to the 90-10 theory on software piracy. 90% of the people are honest and will pay you for your work. 10% aren&#8217;t and won&#8217;t and no matter what you try to do to thwart them, they&#8217;ll still never pay you. Put the time you would spend into thwarting them into making the software better for the 90% and you won&#8217;t regret it. Good for you!</p>]]></content:encoded>
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